Victor Lombardi

Design Strategist

AIG Executive Briefing Book
2004

Analogous to the CIA Briefing Book for senior government officials, this site briefs corporate executives on major risk management issues with a global perspective. It required both a sensitivity to the exclusive audience and - because it covers all countries and industries - a template system that makes full use of the underlying taxonomy and content management system.

Like many content sites, feedback from usability testing provided implications not just for the layout but also the editorial cycle, necessitating design work that factored in organization issues such as the growth of the staff over time.